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Jay-Z and NBA 2K13
 

Jay-Z already owns a stake in the Brooklyn Nets, and now he is extending his love for sports with a new venture. The Roc Nation CEO has been tapped to executive produce NBA 2K13.

 

In his new role, Mr. Carter will oversee the soundtrack for the latest installment in 2K Sports’ popular video game franchise. You can hear his Black Album cut “Public Service Announcement” in the 24-second trailer. His name also appears on the cover art for the game, which hits shelves on October 2.

This is just the latest business move for the hip-hop mogul, who appeared in a black-and-white commercial for Duracell Powermat earlier this month.

He has also teamed up with Budweiser for the first annual “Made in America” festival, which will take place in Philadelphia on September 1-2 with performances from D’Angelo, Rick Ross, Odd Future, Rita Ora, and more.

 


Category: Entertainment, News

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New York City’s “Boy Boy,” is an extraordinary business man, entertainer, and event producer. Born and raised on the lower east side of New York City, Boy Boy is a well-known MC whose management skills, determination and confidence have brought him opportunities young adults only dream of. Boy Boy always had an attraction to music and entertainment and at the young age of 15, started marking his territory by MC-ing and hosting Day Jams all over the city. Although incredibly young, he quickly proved to be far from an amateur. His confidence and poise on stage captured audience members’ attention and prepped them for exciting performances to come. Immediately, promoters and organizers started taking note of boy boy’s skills and began requesting him to host shows, events and parties all across New York City. In 2007, Boy Boy established the Desi American Youth Collaboration, a social-networking organization that provides inner-city South Asian young adults with the opportunity to learn more about their culture while having fun. Since its inception, DAYC has produced many successful events, including street fairs, cultural shows and concerts. Boy Boy personally secured some of the biggest names in music to perform at these events, including rappers Fat Joe, Red Café and Notch and renowned reggae artist Sean Paul. He has also worked with Fabulous, Neyo, and South Asian heavy hitters, Da Bilz and Raghav, among others. Today, he is working harder than ever and constantly strives to do things “bigger and better.” He continues to host and MC shows throughout New York and produces events for DAYC. His future goals include launching his own radio station and television show, while continuously placing the Bengalis and their culture on the map. His unrelenting determination and hard work make it clear that for boy boy, the sky is truly the limit.

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